Ozone and PwC: Results of the Validation of the ‘Premium Web Methodology’

Ozone, a platform that aggregates premium sites for targeted and effective advertising through first-party data and advanced targeting capabilities, commissioned PwC, one of the leading international consulting networks, to conduct an independent and thorough analysis of its operational methodology.

The study aimed to validate a framework based on transparency, efficiency, and data protection, principles that have been fundamental to Ozone since its launch in 2018.

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